Technology Transforms Us

3 Reasons To Upgrade Your Dealer Management Software

Whether you run a small car lot or a chain of auto dealerships, it's important to invest in quality dealer management software. Even if you already have dealership management software, upgrading to a different product can help you improve your business. Check out these reasons to upgrade your dealer management software.

1. You Can Streamline Your Dealership's Operations

Dealer management software has always been a good alternative for analyzing your business's overall operations and learning more specific details about your dealership. You can view info about profitability, inventory turnaround, and sales lead using a single program.

Use the software to see which vehicle makes and models are selling the best and which add-ons customers are more likely to buy. You can also determine which days and times are the busiest. This makes it easier for you to adjust your staffing and inventory.

Updated software has features that your old software doesn't have and will allow you to better streamline all the departments in your dealership. The financing department will be able to better collaborate with the sales department, and the sales department can more efficiently coordinate with the customer service department. Not only will your employees find it easier to work together, but your dealership will also be able to provide a better customer experience.  

2. It's Possible to Expand Your Payment Options

One benefit of new software is that it enables you to expand your payment options so that they reflect more current forms of payments that customers may prefer. If your dealership currently accepts cash, wire transfers, and checks, you can expand your payment offerings to include electronic methods. Customers will appreciate having more payment options, and you won't have to worry about a deal not closing because it doesn't fit the customer's needs. 

3. Some Software Enables You to Use Third-Party Applications

Though the exact options depend on the management software that you choose, an increasing number of programs allow you to use the software with third-party applications. If you're currently limited to only using applications produced by the software vendor, this can limit your ability to run your dealership efficiently, and it increases the likelihood that someone inadvertently double enters data for your dealership.

Software that works with third-party applications makes it easy for you to customize your technology so that it better suits your business. What works for your business now may not be the same as what works for your business a year from now; you need the option to adapt without overhauling your entire software system.

To learn more about dealer management software, consult a resource in your area.